Providing Targeted Reconstruction Information

Indonesia
Natural Disaster Relief
Description: 

As part of reconstruction work after the Asian tsunami, Mercy Corps used FrontlineSMS to provide people with highly targeted relief information by mobile phone. FrontlineSMS allows you to send text messages to customised groups of contacts. Thus, by using their mobile phones, tsunami-effected people had access to up-to-date information.

Data
Database
Mobile
Open Source
Manage your contacts
Mercy Corps used FrontlineSMS for targeted relief after the Asian tsunami

Answering key questions repeatedly, at each stage of your campaign, about the problem, solution, stakeholders and targets as well as the tactics, message and tools you will use, will help develop your campaign strategy.